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Xinjiang Genocide Branding Aids

David Forsee

A growing compilation of 83 branding identities about the use of forced labor from Uyghur Muslims from China’s Xinjiang Autonomous Zone.

In collaboration with the artist, we’ve developed a radical new marketing approach. These clips break the news that your favorite products use slave labor, but don’t worry, they’re still the same companies you know and love. Also, if we’re being honest, you probably still don’t care.

Exploring corporate/consumer apathy and its genocidal implications, this series develops with the exhibition daily by adding new identities for each brand listed in the ASPI “Uyghurs for sale” report.

Video: https://vimeo.com/448682452/35cec40ad2