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The Rodina

Performative Design

A group of performers hold cut outs of colorful geometric shapes on the stairway of a museum while two audience members look on.

Thursday, November 4, 2021
8:00 pm


Virtual Event


Penny Stamps Speaker Series
Watch Video
Open to the public
Free of charge

How to make free­dom and play­ful­ness – tra­di­tion­ally granted to artists – acces­si­ble to a wider audi­ence? And, how to design sit­u­a­tions or objects that stim­u­late activ­ity and par­tic­i­pa­tion, that could lead to a trans­for­ma­tion in a viewer or a social con­text? Dur­ing this talk, Ams­ter­dam-based designer Tereza Ruller (stu­dio The Rod­ina) tries to answer these ques­tions. She iden­ti­fies per­for­ma­tive com­po­nents in graphic design processes and results. With exam­ples of her recent projects, Ruller pro­poses the term per­for­ma­tive design” for a prac­tice that incor­po­rates graphic design, play­ful­ness, bod­ies, action, and event­ness (under­stand­ing this as a unique time and space). Per­for­mance becomes an alter­na­tive mode of value pro­duc­tion and a space for cri­tique and imag­i­na­tion.

The Rod­ina (Tereza and Vit Ruller) is a post-crit­i­cal design stu­dio with an exper­i­men­tal prac­tice drenched in strate­gies of per­for­mance art, play and sub­ver­sion. The Rod­ina invents ways in which expe­ri­ence, knowl­edge and rela­tions are pro­duced and pre­served. In their work, Tereza and Vit often explore the spa­tial and inter­ac­tive pos­si­bil­i­ties of vir­tual envi­ron­ments as a space for new thoughts and aes­thet­ics that come for­ward from between cul­ture and tech­nol­ogy. The stu­dio works mostly for cul­tural clients such as Har­vard GSD (USA), Sonic Acts Foun­da­tion (NL), and Hyundai Card Library Seoul (KR).

How to Watch

This Penny Stamps Speaker Series event will pre­mière on Novem­ber 4, 2021 at 8pm and can be viewed on this page, at dptv​.org, or on the Penny Stamps Series Face­book page.

Pre­sented in part­ner­ship with Taub­man Col­lege of Archi­tec­ture and Urban Plan­ning. Our Fall 2021 Series is brought to you with the sup­port of our part­ners, Detroit Pub­lic Tele­vi­sion and PBS Books.